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Digital Content Coordinator

New York, New York
Creative

 

Job Title: Digital Content Coordinator

  • Avenues NY

Location:New York

Start Date: Feb/2022

THE ORGANIZATION

Begin by thinking of Avenues as one international school with multiple interconnected campuses- Avenues New York, Avenues São Paulo, Avenues Shenzhen, Avenues Silicon Valley. It is not a collection of schools all pursuing different educational strategies, but rather one highly integrated learning community, connected and supported by a common vision, a shared education design and curriculum, world-class technology, and a talented headquarters team in New York. Avenues prepares students for engaged global citizenship in the twenty-first century, combining language immersion, interdisciplinary teaching, a global curriculum, and a culture of creativity and deep collaboration.

THE OPPORTUNITY

This position combines digital media marketing and social media management skills with a creative emphasis to enhance company social media presence in New York, promoting brand-focused interactive and engaging content, and expanding opportunities for registration / admissions conversations.

The NY Digital Content Coordinator, reporting to the NY Director of Content and Events, supports the team at the New York campus. You’ll be managing Avenues New York’s social media channels and internal digital signage, creating effective digital marketing collateral & related items and assisting the team in video and photo projects. You'll also collaborate with the GlobalCreative and Marketing teams to create innovative social media campaigns.

RESPONSIBILITIES

Works with the New York Director of Content and Events and Marketing to generate social media campaigns, including content ideation (images, videos, copy), and implementation schedules and strategies.
Ensures Avenues core branding philosophies are consistently messaged across marketing and social media channels
Collects campaign/engagement data and analyses parent interactions and enrollment event attendance to drive comprehensive reports and improve future campaign strategies
Prepares monthly reports including recommendations and opportunities
Researches and monitors activity of independent educational communities in NYC and across the country.
Creates and distributes engaging written and/or graphic content in the form of EDMs, website updates, blog content, or social media messages
Supports video and photo production in shooting and editing on a project to project basis.

QUALIFICATIONS

Degree in Digital Communications and/or Marketing preferred
2-3 Years of Marketing/Creative Experience
Strong Verbal and Written Communication Skills
Experience with project management, from ideation to completion with a desire to work as part of a highly collaborative and can-do team while maintaining a hands-on, entrepreneurial approach and an eagerness to roll up your sleeves and tackle challenges
A results-oriented, data-oriented collaborative approach to project management
Attention to detail and organization in a fast-growing, quick-moving environment and ability to prioritize
Fluency in some Adobe Suite including Photoshop, Illustrator, InDesign and Premiere. Fluency in all programs is not a requirement but must have a basic understanding and willingness to learn and utilize.
Experience with education is a plus

At Avenues, we place a high priority on hiring individuals who are:

Collaborative – Works well in a highly collaborative environment; is humble, respectful of others, and a good communicator
Accountable – Delivers high quality and accurate results; displays a high level of ownership; can be counted on to deliver on commitments
Resourceful – Highly effective and disciplined in achieving goals; shows initiative and good judgment
Adaptive – Comfortable with ambiguity and change; able to set priorities in a changing environment; flexible and open to new ideas
Courageous – Willing to speak your mind and make tough decisions; passionate about our work and our mission
Committed to learning – Committed to personal growth, as well as to helping your colleagues and the organization improve

TO APPLY

Please read first about Avenues: The World School and our distinctive approach, and consider whether our mission and approach would be a good fit for www.avenues.org/

DIVERSITY, INCLUSION AND SAFEGUARDING

Avenues is deeply committed to diversity, equity and inclusion throughout our organization. We strive to uphold a culture in which every colleague feels that they belong, are trusted, and are valued. We welcome applications from candidates of all backgrounds, and strongly encourage candidates from traditionally underrepresented communities or groups to apply. Avenues offers competitive compensation and a generous benefits package.

Avenues upholds the highest standards for safeguarding the physical and emotional wellbeing of children. As an essential aspect of this commitment, all offers are contingent upon successful completion of careful reference and background checks.



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